Earth Day is an international environmental day celebrated every year on April 22. The day was founded in the United States by Senator Gaylord Nelson in 1970. The purpose of Earth Day is to raise awareness of environmental problems and encourage action to protect the environment. Over 190 countries around the world pays attention to Earth Day. Environmental issues are close to our hearts and our work around ecology and sustainable alternative materials in our collections is constantly at the top of the agenda.
Stripes are close to our hearts. In our first collections, which saw the light of day about ten years ago, stripes were a permanent feature and became a signature element in our collections. In our quest to make classic and timeless clothing that lasts and can be passed down between siblings and friends, stripes feel more right than ever. Therefore, today we are happy to be able to present this striped collection for both babies, children and adults in GOTS-certified organic cotton.